The main objective of this research program is to contribute to increased and sustainable growth in the food industry through increased innovativeness in the food value chain.
01. Jan 2017
31. Dec 2020
The Agricultural and Food Industry Research Funds (FFL/JA)
The secondary objective of the research program is to build a stronger knowledge foundation taking above-mentioned challenges into account by:
- Evaluating and developing innovation models and tools applying a more consumer centric perspective to innovation according to the industry context
- Utilizing Big Data as source for innovation ideas and developing analytical methods for idea evaluation
- Working with existing and new heterogeneous networks to understand interaction and knowledge transfer and utilize the findings for improved collaboration to create innovations
Developing and testing new ways of user-involvement, communication, and assessment of innovation potential of research results.