Marketing research Read in Norwegian Research director Pirjo Honkanen Research Director +47 77 62 90 37 Research areas Consumer insight The food industry needs to know what the consumer likes in order to make new food products. Marketing strategy Getting customers to buy food products requires a general understanding of market demand. Market studies Where should you market your food products and how? Trends Our relationship with food is changing as society transforms and evolves. Food systems Everything is connected. Sustainability Nofima’s research into the food we eat takes account of the four dimensions of sustainability: environmental, economic, social and institutional. Diet and health A healthy, sustainable diet requires knowledge of the interplay between raw materials, ingredients, processes and products. Employees Themistoklis Altintzoglou Senior Scientist Kamilla Bergsnev Scientist Florent Govaerts Scientist Morten Heide Senior Scientist Pirjo Honkanen Research Director Ove Johansen Scientist Martine Meland Scientist Ingrid Kristine Pettersen Scientist Ingelinn Eskildsen Pleym Scientist Geir Sogn-Grundvåg Senior Scientist