Journal : Journal of East-West Business , p. 1–25 , 2021
Publisher : Haworth Press
International Standard Numbers
Printed : 1066-9868
Electronic : 1528-6959
Publication type : Academic article
If you have questions about the publication, you may contact Nofima’s Chief Librarian.
This study applies an economic sociology perspective in exploring the importance of cultural embeddedness of firm economic activities across borders. The qualitative empirical findings of this study show that market-as-network interrelationships will become increasingly important in forming resilient business networks. The findings are data driven and uses the seafood trade and its shared business environments between Norway and China as case example. The empirical findings of this study show that market-as-network, and actor-to-actor interrelationships will become increasingly important in forming resilient business networks. It also illustrates how economic sociology can provide a holistic framework of analysis in studying cultural embeddedness.