Sales of new plant-based products
Publication details
Publisher : Nofima AS
International Standard Numbers
:
Printed
:
978-82-8296-702-0
Publication type : Nofima’s reports
Series : Nofima rapportserie 39/2021
Year : 2021
Links
:
ARKIV
:
hdl.handle.net/11250/2837983
Research areas
Market studies
Trends
If you have questions about the publication, you may contact Nofima’s Chief Librarian.
Kjetil Aune
Chief Librarian
kjetil.aune@nofima.no
Summary
Plant-based food and sustainability has gained interest for several reasons. In the period 2016 to 2020 there has been a rapid growth in sales of plant-based food products in Norway. This applies to both meat substitutes, ready-to-eat vegetarian foods and plant-based dairy replacers. However, Norwegian plant-based products are relatively poorly represented. In addition, the new plant-based products have a fairly short lifespan. Only two out of ten products are still among the top ten after the five-year period. The plant-based food categories can, with few exceptions, refer to foreign manufacturing and soy-based products.