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Published 2013

Read in Norwegian

Publication details

Journal : Public Health Nutrition , vol. 16 , p. 2023–2031 , 2013

International Standard Numbers :
Printed : 1368-9800
Electronic : 1475-2727

Publication type : Academic article

Contributors : Oellingrath, Inger Margaret; Hersleth, Margrethe; Svendsen, Martin Veel

Issue : 11

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Kjetil Aune
Chief Librarian


Objective: To determine (i) the importance of parents’ motives for everyday
family food choices; and (ii) the relationship between parental food choice
motives and eating patterns of 12- to 13-year-old children.
Design: Cross-sectional study. A modified version of the Food Choice Questionnaire
was used to determine parental motives for food choices. The children’s food and
drink intake was reported by their parents using a retrospective FFQ. Eating
patterns were derived using principal component analysis. The association
between food choice motives and eating patterns was examined using multiple
linear regression analysis.
Setting: Primary schools, Telemark County, Norway.
Subjects: In total, 1095 children aged 12–13 years and their parents.
Results: The parental motive ‘sensory appeal’ was the most important for food
choice, followed by ‘health’, ‘convenience’, ‘natural content’ and ‘weight control’.
The food choice motives were associated with the eating patterns of the children,
independent of background variables. The motive ‘health’ was most strongly
associated with a ‘varied Norwegian’ eating pattern, representing a diverse diet
and regular meals, while the motive ‘convenience’ appeared to be the most
important barrier to this eating pattern. ‘Weight control’ was not associated with
the ‘varied Norwegian’ eating pattern.
Conclusions: To encourage parents to make healthy food choices for their children,
health promotion activities should focus on the health benefits of a diverse diet
and regular meals, rather than weight control. Recommended food products
should be made more convenient and easily available for families with children