Exploring the dynamics of market orientation in turbulent environments: a case study
Ottesen, Geir Grundvåg; Grønhaug, Kjell
Publication details
Journal : European Journal of Marketing , vol. 38 , p. 956–973 , 2004
International Standard Numbers
:
Printed
:
0309-0566
Electronic
:
1758-7123
Publication type : Academic article
Issue : 8