The use of food quality and prestige-based benefits for consumer segmentation

Publication details

Journal : British Food Journal , vol. 120 , p. 2349–2363 , 2018

Publisher : Emerald Group Publishing Limited

International Standard Numbers :
Printed : 0007-070X
Electronic : 1758-4108

Publication type : Academic article

Contributors : Heide, Morten; Olsen, Svein Ottar

Issue : 10

Links :
ARKIV : http://hdl.handle.net/10037/14...
DOI : doi.org/10.1108/BFJ-09-2017-04...