Attentional capture and importance of package attributes for consumers' perceived similarities and differences among products: A case study with breakfast cereal packages
Varela, Paula; Ares, Gastón
Read publications here:
DOI
:
doi.org/10.1016/j.foodres.2014...
NVA
:
hdl.handle.net/11250/2490579
Publication details
Journal : Food Research International , 2014 , vol. 64 , pp. 701–710
Publication type : Academic article