Alternative methods for combining design variables and consumer preference with information about attitudes and demographics in conjoint analysis

Publication details

Journal : Food Quality and Preference , vol. 21 , p. 368–378 , 2010

Publisher : Elsevier

International Standard Numbers :
Printed : 0950-3293
Electronic : 1873-6343

Publication type : Academic article

Contributors : Næs, Tormod; Lengard, Valérie; Johansen, S. Bølling; Hersleth, Margrethe

Links :
DOI : doi.org/10.1016/j.foodqual.200...